Microsoft
Partner Marketing Manager
Found: Today
We are looking for a Partner Marketing Manager for the Microsoft Security partner Go-To-Market (GTM) team. Our mission to empower every person on the planet by building a safer digital world has never been more important. Microsoft Security is a multi-billion-dollar business with significant growth opportunities over the next several years directly addressing security solutions for small and medium businesses. This position manages our go-to-market (GTM) content development for enabling partners to sell to small and medium businesses. The position is responsible for coordinating marketing and engineering team efforts to assist partners reach their revenue goals, assist Microsoft target customers and provide leads to channel partners, and support the organization towards building a healthy third-party ecosystem. Qualified candidate will drive end to end GTM development, content design, positioning, messaging and market research.
Responsibilities- Optimize conversation based selling approach for use by partners to drive friction free discussions on Microsoft advanced security products.
- In close partnership with product marketing, define small and medium enterprise business execution plans.
- Optimize sales conversions through a conversation oriented approach, and help sales achieve targeted revenue and share objectives through audience appropriate messaging, competitive landscape support for sales objection handling and packaging innovations.
- Define business requirements and drive development of partner tools to assist in sales such as creating trial products, partner technical deployment kits, best practice guides and customer facing marketing materials or demos.
- Assist sales organization in optimizing the selling process to include partner’ attach on enterprise accounts and partner sponsored sales via two tier distribution (Cloud Service Providers).
- Create appealing content and materials that support and improve the adoption of Microsoft security products through partner ecosystem.
- Collaborate across key stakeholders to design and manage performance review and insights.
Required/minimum qualifications
- Bachelor's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 3+ years integrated marketing (e.g., digital, relationship, social media, campaign), event management, marketing strategy, business planning, marketing operations, or related work experience OR equivalent experience.
Additional or preferred qualifications
- Master's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 2+ years integrated marketing (e.g., digital, relationship, social media, campaign), event management, marketing strategy, business planning, marketing operations, or related experience OR Bachelor's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 5+ years integrated marketing (e.g., digital, relationship, social media, campaign), event management, marketing strategy, business planning, marketing operations, or related experience OR equivalent experience.
- Previous experience building and executing large-scale integrated marketing campaigns that drive business results Website marketing, digital marketing and/or technical community management experience.
- Experience with software pricing and licensing strategy or execution.
- Experience translating complex technical concepts into clear, compelling narratives.
