TikTok
Senior Product Marketing Manager, Performance Advertising (Travel)
Found: Today
This role is based in San Jose, CA.
Compensation:
$128,000 - $290,160 annually
Responsibilities:
- Own go-to-market strategy for performance advertising solutions designed for Travel advertisers.
- Partner with Sales, Product, and regional teams to understand advertiser needs.
- Develop positioning, messaging, and sales narratives for Travel-specific performance goals.
- Enable Sales teams through tailored playbooks and training.
- Lead advertiser onboarding and enablement programs.
- Track adoption and performance impact of advertising solutions.
Qualifications:
- 4+ years in product marketing or performance marketing within digital advertising.
- Experience with Travel or Entertainment advertisers.
- Strong understanding of performance marketing concepts.
- Excellent cross-functional communication skills.