TikTok

Senior Product Marketing Manager, Performance Advertising (Travel)

San Jose

Found: Today

This role is based in San Jose, CA.

Compensation:

$128,000 - $290,160 annually

Responsibilities:

  • Own go-to-market strategy for performance advertising solutions designed for Travel advertisers.
  • Partner with Sales, Product, and regional teams to understand advertiser needs.
  • Develop positioning, messaging, and sales narratives for Travel-specific performance goals.
  • Enable Sales teams through tailored playbooks and training.
  • Lead advertiser onboarding and enablement programs.
  • Track adoption and performance impact of advertising solutions.

Qualifications:

  • 4+ years in product marketing or performance marketing within digital advertising.
  • Experience with Travel or Entertainment advertisers.
  • Strong understanding of performance marketing concepts.
  • Excellent cross-functional communication skills.

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Stanislav Prigodich

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