TikTok
Product Marketing Manager, Performance Advertising (Travel)
Found: Today
This role is based in San Jose, California.
Compensation:
$103200 - $180445 annually
Responsibilities:
- Own go-to-market strategy for performance advertising solutions for Travel advertisers.
- Partner with Sales, Product, and regional teams to design solutions that support performance outcomes.
- Develop positioning, messaging, and sales narratives for Travel-specific performance goals.
- Enable Sales teams through tailored training and playbooks.
- Lead advertiser onboarding and enablement programs for Travel brands.
- Track adoption and performance impact of Travel advertising solutions.
Qualifications:
- 2+ years of experience in product marketing or performance marketing.
- Experience with Travel or Entertainment advertisers.
- Strong understanding of performance marketing concepts.
- Excellent cross-functional communication skills.