B2B Marketing Lead, APAC

This role is based in Singapore.

About the Role:

We are seeking an experienced APAC B2B Marketing Lead to drive OpenAI’s enterprise and B2B marketing strategy across the Asia-Pacific region.

Responsibilities:

• Lead the development and execution of APAC B2B marketing strategy.
• Drive full-funnel B2B marketing programs across various channels.
• Partner with GTM, Partnerships, and Product Marketing teams.
• Translate global B2B narratives into regionally relevant execution.
• Establish strong regional marketing operating rhythms.
• Act as the regional voice for APAC B2B marketing.
• Build and scale foundational B2B marketing capabilities in-region.

Qualifications:

• 10+ years of experience in B2B or integrated marketing.
• Proven track record in executing B2B marketing programs across multiple markets.
• Strong understanding of APAC enterprise buying dynamics.
• Excellent communication and collaboration skills.