Lifecycle Marketing Manager

This role is based in Menlo Park, CA with additional locations available.

Compensation:

$152,000/year to $213,000/year + bonus + equity + benefits

Responsibilities:

• Develop lifecycle marketing strategies and content strategies across email, push, and in-app notification channels.
• Partner with internal teams and external agencies to deliver effective programs that drive acquisition, loyalty, and engagement.
• Optimize campaign performance through data insights and provide performance readouts to leadership.

Minimum Qualifications:

• 8+ years experience in CRM with a focus on strategy and optimization.
• Experience with Email Service Providers (ESP) and marketing tech tools.
• Proven track record using data and experimentation to improve customer experience.