Meta
Finance Business Operations Manager, Marketing
Found: February 12, 2026
This role is based in Menlo Park, CA.
Compensation:
$131,000/year to $191,000/year + bonus + equity + benefits
Responsibilities:
- Manage financial planning, budgeting, forecasting, and long-range planning for in-app promotional content and Reality Labs Marketing organizations.
- Provide hands-on analytic support and develop actionable insights that will influence key decision makers to manage revenue displacements and marketing spend allocation.
- Build data models and infrastructure to improve core reporting and processes for in-app promotions.
- Conduct analyses to drive sound investment decisions, such as return on marketing spend.
- Create business partnerships with leaders of all levels and functions across marketing, product growth, and decision science teams.
- Help define and implement scalable financial processes.
Minimum Qualifications:
- 7+ years of experience in finance, business strategy, analytics, or a related function.
- BA/BS in Economics, Finance, Business, Math, or equivalent.
- Experience manipulating data sets and work with system and analytics tools (e.g. Hyperion, SQL).
- Experience in applicable accounting concepts, financial planning, and reporting cycles.
- Experience managing financials with business partners.
Preferred Qualifications:
- Experience in marketing, marketing finance or digital advertising.
- Experience with ROI and LTV (Lifetime Value) frameworks to optimize marketing investments.
- Experience building relationships and communicating with stakeholders across all levels and functions.
- Experience problem-solving independently, organizing workload and priorities, and completing tasks on time.