Head of B2B Field Marketing

This role is based in San Francisco, United States.

Compensation:

$200,000 to $300,000 USD

Responsibilities:

• Define and own the global field marketing strategy aligned with B2B growth priorities.
• Serve as a strategic advisor to North America Sales leadership.
• Manage and develop a global team of field marketers.
• Design programs to build new pipeline and accelerate opportunities.
• Influence marketing's contribution to revenue and manage the global field marketing budget.

Requirements:

• 10-15+ years of B2B marketing experience, preferably in high-growth SaaS.
• Experience with AI tools in marketing workflows.
• Track record of leading field marketing and building high-performing teams.
• Strong understanding of demand generation and marketing attribution.

About the team:

Canva is looking for a Head of B2B Field Marketing to lead a high-impact team and influence go-to-market strategies for enterprise and commercial customers.