Apple
Marketing Insights Lead, Apple Services
Found: Today
This role is based in Culver City, California.
Compensation:
$110,400 - $210,800/year
Summary:
As a Marketing Insights Lead, you will drive actionable insights across various services including iCloud and Apple One, translating complex data into clear strategies.
Responsibilities:
- Lead marketing performance analysis across campaigns and initiatives.
- Define and standardize KPI frameworks across marketing efforts.
- Build and maintain scalable reporting systems and dashboards.
- Partner with Data Science and Analytics teams to develop measurement models.
- Identify opportunities to optimize marketing spend and channel mix.
Minimum Qualifications:
- Bachelor’s degree in Marketing, Business, Analytics, or related field.
- 7+ years of experience in marketing analytics or related field.
- Strong analytical skills with experience in large datasets.
- Proficiency in data analysis and visualization tools.