Manager, Customer Database Marketing, WW Marketing

This role is based in Cupertino, California.

Compensation:

$191,400 - $288,000/year

Responsibilities:

• Oversee corporate email marketing operations, leading customer database segmentation and management.
• Establish email marketing best practices and governance for customer communications.
• Partner with cross-functional teams to develop strategic process and technology solutions.
• Manage teams responsible for marketing application platforms and campaign operations.
• Serve as Privacy Champion, ensuring compliance with local laws and regulations.

Minimum Qualifications:

• 5+ years of Direct Marketing experience, CRM, or equivalent in marketing campaigns.
• Strong organizational and collaboration abilities.
• Excellent program management skills.
• Experience managing a team.

Preferred Qualifications:

• Strong attention to detail and ability to address communication gaps.
• Experience using AI to improve processes and reporting.
• Bachelor’s degree preferred.