Lifecycle Marketing Manager — Owned Channels

This role is based in Cupertino, California.

Compensation:

$117,400 - $221,200/year

Responsibilities:

Develop lifecycle marketing programs across digital channels, focusing on in-app communications and email campaigns. Create new customer journeys, establish performance benchmarks, and optimize communications.

Requirements:

• Minimum 5 years experience executing lifecycle marketing campaigns through in-app and email channels.
• Track record of designing and executing tests, analyzing results, and implementing improvements.
• Experience driving results across cross-functional teams.
• Demonstrated strengths in communication and collaboration.
• Required: Bachelor’s degree.