Head of Data - Marketing

This role is based in Sydney, Australia with hybrid work options available.

Responsibilities:

• Leading a team of ~25 data scientists and analytics engineers across Marketing Data.
• Acting as a strategic partner to Marketing, Growth and Finance teams.
• Driving best in class global marketing measurement strategies including next-gen attribution models and marketing mix modelling.
• Implementing AI and ML powered marketing solutions for campaign optimisation and customer experience.
• Translating marketing plans into scalable data infrastructure and actionable insights.
• Collaborating with stakeholders to refine reporting formats.
• Shaping the future of data’s role in marketing through experimentation and strategic influence.

Requirements:

• Experience leading high-performing data teams in a high-growth, marketing-led environment.
• Strong data storytelling skills.
• Confidence in partnering with senior stakeholders.
• Deep knowledge of marketing measurement frameworks and analytics.
• Proficiency with tools like Snowflake, DBT, Segment, and Looker/Tableau.

About the team:

The Marketing Data team aims to unlock the full potential of data in Canva’s marketing efforts, supporting the goal to reach 1 billion users.